The UAE is a driver's nation, with research showing that drivers in the UAE spend a combined average of 130 hours in their cars during peak traffic in 2018. During Ramadan however, this is a burden more than anything else, as you are forced to drive through a never-ending torrent of roadside food ads.

We announced our latest car feature; a real-life ad blocker, that identifies and distorts pesky surrounding ads so that drivers can keep your focus on your road and your appetite at bay.